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AI for Pharma

by Dinuka Nicholas | Sep 19, 2019 | Blog, Pharmaceutical Industry

Billions of dollars are tied up with maintaining stock norms in the Pharmaceutical industry. Nevertheless, Pharmaceutical companies are reluctant to cut inventory in contrast to FMCG companies, due to higher margins and the lifesaving aspects of certain drugs calling...

A QSR perspective on Customer Retention in the age of diminishing loyalty –Part 2 : Plugging the “Leaky Bucket”

by Erandi Silva | Jun 5, 2019 | Blog, Retail Sector

In our previous article we looked at the complexity of fixing the “leaky bucket of loyal consumers” in the business of Quick Service Restaurants. In this article we will explore how Linear Squared’s Retention2 product uses AI-driven “intelligent” targeting and offer...

A QSR perspective on Customer Retention in the age of diminishing loyalty

by Erandi Silva | May 6, 2019 | Blog, Retail Sector

The Food landscape The food landscape in Sri Lanka is peppered with Quick Service Restaurants offering a variety of fast food options to entice the busy urban middle to high income earners. From Burgers, Pizzas and Sandwiches to Chinese and Mexican cuisine, QSRs are a...

Complex UI Hacks for RShiny

by Dilmi Jayasena | Jan 29, 2019
| Blog

At Linear Squared, we build interactive applications to communicate findings and monitor business KPIs via complex algorithms. When designing new product enhancements there’s often a sudden need to demonstrate the functionality of these new components. For this...

How to Create your own Dashboard using Power BI

by Vanodya Perera | Nov 14, 2018
| Blog

At Linear Squared, we use a variety of historical or simulated data to develop complex algorithms that generate action plans which address various business problems of our clients. When doing so, we sometimes need to create customized, quick and dirty dashboards with...

The 8 Step Approach to Creating an ETL pipeline using SSIS

by Chamoda Kumanayake | Oct 16, 2018 | Blog

At Linear Squared we use complex machine learning models to build analytical products. Maintaining and cleaning data that feed into these models is vital to create accurate models. There are many proprietary ETL (extraction, transformation and loading) products such...

The Missing Link…

by Sankha Muthu Poruthotage | Sep 22, 2017 | Blog

The story goes like this. A well-known tech company that got in to analytics, went and said to their insurance client after conducting a fancy data mining study, those who are above 65 years of age have a higher tendency to lodge a claim! Regardless of the...